Pure Dairy Trade

Devin Sibera

FP&A Lead

Location: Melbourne, Australia

Devin Sibera is a results-driven FP&A Lead with a passion for delivering clear and actionable insights that empower stakeholders to achieve their goals. From optimising sales targets to streamlining purchase cycles, Devin specialises in creating dashboards and analytics that provide clarity and drive performance. With a strong commercial focus, he is actively involved in pricing strategies and strategic decision-making to support Pure Dairy’s growth, always identifying the metrics that move the needle for the business.

Devin is deeply interested in leveraging new technologies, including automation, Power BI, and data visualisation, to extract meaningful insights and improve efficiency. Collaborating with stakeholders and building strong partnerships is at the core of his approach, ensuring tasks are carried out effectively and efficiently.

Devin enjoys 4×4 adventures, supporting his favourite rugby team, the All Blacks – and exploring new technologies. His curiosity and drive to learn continually inspire him both professionally and personally.